Contact the Unit’s Communications Manager, Lucy Lloyd, for help at any stage with your communications plan (or drafting your communications and impact sections of bids/applications) and to work out your goals, key messages, for help identifying and reaching stakeholders and to find the best communication channels for your material.
You might want to refer this Communications strategy template, adapted from a Health Foundation document, to help you develop and share your comms strategy with colleagues and to prompt you to consider some of the most important factors and actions that will help you to communicate effectively.
Key papers on science communication (new collection in progress)
We have a collection of short films on the PCU Youtube channel, often made with professional support. if you have a film about your research or teaching that you’d like added, or if you are planning to make a video and need support or contractor recommendations, please get in touch with Lucy.
We have a bank of images at the Unit, which all staff can use, taken for us by Dr Jon Ferdinand of patients and healthcare practitioners, with consent for use to illustrate research or teaching. Try https://pixabay.com/and http://search.creativecommons.org/ for free images on other topics. Any queries about finding images – get in touch.
Patient and Public Involvement (PPI)
Public involvement in research is when the research is carried out with or by members of the public rather than ‘to’, ‘about’, or ‘for’ them.
Check out the Unit’s Patient and Public Involvement webpage for PPI contacts and ideas.
Public engagement (PPE)
PPI is distinct from public engagement where we raise awareness of research, share knowledge and create a dialogue with the public. See the University’s Public Engagement page for ideas and events that may help you if you’re looking to set up activities to engage with non academic audiences.
Is it news?
PCU research findings are frequently described in University news statements and covered in regional, national and international media. We propose some of our upcoming research news stories to the University’s Head of Research Communications, Craig Brierley, depending on their news value and significance. Or international media partner The Conversation may publish your work – find out more from Lucy.
Get in touch early – well before publishing – if your research may have news value and you’d like to propose it for a press statement. Make sure you consult with your PI if you plan to take this route.
Need new webpages?
If you need a new web page or website for your project, please get in touch. We will need to work out where the new pages should sit in the PCU site and the best structure for your new sub site. All new pages or sub-sites should be fitted into the PCU’s existing site structure but if you’re developing a project with external collaborators or for very specific audiences, you may need to set up your site with a different ‘look and feel’ or theme. We have free access to premium WordPress templates, purchased by the Clinical School – see the template options here – if you need them.
PublicHealth@Cambridge Network connects over 900 researchers in public health across all six schools at the University of Cambridge and can highlight your work online and identify potential collaborators. Contact: email@example.com
The Centre for Science and Policy (CSAP) helps connect researchers with policy professionals, experts in the sciences and engineering and business leaders.
The School of Clinical Medicine’s Office for Translational Research supports investigators to translate findings from their research into interventions, therapeutics and diagnostics that will improve human health.
Cambridge Enterprise works with members of the University to help them commercialise their research and provide consultancy services to industry.