In the NHS, more smokers are treated in primary care than in other settings (227,624 in England in 2013-14) and only 8% of these will be abstinent at 12 months. Given the large number of smokers who are treated in primary care, even a small improvement in quit rate would produce a large increase in the number of successful long-term quitters. Our aim is to develop and evaluate tailored digital interventions to support people to stop smoking.

 

 

 

Current Projects

iQuit in Practice

iQuit in Practice is an intervention designed to be used alongside primary care smoking cessation support, and comprises a tailored advice leaflet and 90 day program of tailored text messages, commencing the day before the user’s quit-date. More…

 

MiQuit

MiQuit is a low-cost, tailored, digital intervention designed specifically for pregnant smokers. It delivers a 12-week programme of personalised, theory-guided advice and support for quitting smoking in pregnancy via SMS text messaging. More…

 

Q Sense

Q Sense is an app designed to learn about the user’s high-risk smoking locations and situations before they quit, so it can send situation-specific personalised support after the quit date. More…

 

Start2Quit

The Start2Quit trial aims to assess whether sending a brief personal tailored risk information letter and an invitation to a ‘Come and Try it’ taster session will attract more smokers to attend the NHS Stop Smoking Service than a standard generic letter advertising the service. More…