We have officially recruited the 1,000th participant to the iQuit study! That’s just over 2/3rds of our target. We aim to recruit a total of 1452 participants from 66 GP practices in England. A huge thank you to the staff at all of these GP practices for helping us to recruit patients into the iQuit […]
Many practitioners using very brief interventions with many patients may have a significant public health impact
Blog by Professor Stephen Sutton, Behavioural Science Group Large-scale problems require large-scale solutions. Tackling the ‘Big 4’ behaviours (physical inactivity, tobacco use, excessive consumption of food and alcohol) requires scalable interventions that can reach large numbers of people to achieve a significant public health impact. One promising approach is to use brief interventions delivered by […]
Tailored messages almost double the odds of medication adherence
Automated telephone and text messaging interventions almost double the odds of adherence to medication when compared to usual care, according to a systematic review of research studies, published today by Dr Kassavou and Professor Sutton. The review set out to assess how well automated telecommunications (including voice messages and text messages) can support medication adherence. […]
Patients who need to take medicine every day find tailored telephone messages helpful
Tailored voice messages in automated phone calls to patients could successfully prompt patients to take medicines as prescribed, according to a study of patients and nurses working in GP surgeries, published as ‘Reasons for non-adherence to cardiometabolic medications, and acceptability of an interactive voice response intervention in patients with hypertension and type 2 diabetes in […]
Three things you might not know about our research in the Behavioural Science Group
Posted by Vikki Houghton with Kate Ellis and Miranda Van Emmenis In June, the Primary Care Unit arrived at Murray Edwards College for the bi-annual Unit away day. The ten research groups each presented three things the Unit as a whole might not know about them – using creative techniques and strictly no powerpoint. From […]
Could interactive voice messages help people take their medicine? Listening to public views
Automated tailored telephone support, or interactive voice response (IVR), could help people to take important medicines that have been prescribed for them to reduce the impact of risky health conditions and improve their health. In England, about 8 million people have recorded hypertension, or high blood pressure, which often accompanies other risky conditions, including type […]
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